Several studies have investigated interactivity in self-managemen

Several studies have investigated interactivity in self-management educational programs [10] and [11]. In addition, in artificial intelligence, interactivity is a current topic of interest in automated systems for health communication [12]. However, less research on interactivity on consumer health websites is available [8]. Overall,

the dimensions of interactivity remain unclear [8], [13] and [14]. In light of this, the objective of this paper is to present the conceptual design of PARAFORUM (www.paraforum.ch), a consumer-oriented website in the field of SCI developed by Swiss Paraplegic Research on behalf of Swiss Paraplegic Foundation. PARAFORUM will be launched in November 2013 and will implement several dimensions of interactivity. This paper examines these ZD1839 datasheet dimensions and discusses the potential benefits and challenges of websites like PARAFORUM from the point of view of consumers and organizations. This paper presents the design of the website PARAFORUM in the

context of its conceptual roots. These roots have been identified by analyzing, confronting, and merging different streams of research in online communication [15] and [16] with a specific focus on health [13] and [14], web-based communities [17], [18] and [19] with a specific focus on the production of health knowledge [20], [21], [22] and [23], open innovation communities [24], [25] and [26], and through formative research with peer counselors, health professionals, and this website board members who work for the Swiss Paraplegic Group (www.paraplegie.ch). MYO10 PARAFORUM is a website that enables interaction with and among main stakeholders in the field of SCI, namely, individuals with SCI, their families, health professionals, and researchers active in the field of SCI. PARAFORUM supports information and interaction

in four languages (German, Italian, French, and English). In designing PARAFORUM, the main emphasis was on operationalizing the roles of the users and the directions of their interactions. More specifically, PARAFORUM aims to capture and share among the members of its community three different types of expertise: • the expertise of individuals with SCI and their families who have years of experience in managing SCI; PARAFORUM provides interactions in five main directions: • from health professionals to individuals with SCI and their families (the professional-to-consumer interaction, when the lay community requests information from professionals); These last two dimensions aim to promote the growth of a collaborative online community where the expertise of individuals with SCI and their families is identified and translated to enhance new ideas for research and organizations’ practice. Through interactions regarding specific problems and challenges, users can co-design solutions. By exploiting communication in the Web 2.

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